For Immediate Release
August 12, 2024
TRAVEL NOW TO THE THOMPSON OKANAGAN - ON US!
Regional Tourism Contest Features $10,000 Cash Travel Incentive and Prizes
Kelowna, B.C. - For those who haven't yet enjoyed lazy beach days at the lake, wine tours, hiking adventures, shopping sprees, or sun-soaked family fun, has it really even been a summer? The Thompson Okanagan Tourism Association (TOTA) is here to remind vacationers that few experiences are as delightful, transformative, and rejuvenating as spending time in this stunning part of British Columbia.
The Thompson Okanagan wants to further inspire travellers to start the adventure with ideas, itineraries, and planning tools to help make the most of the final weeks of summer. Even better, the regional tourism organization is hosting a HUGE contest—featuring 10 prizes of $1,000 and some other great giveaways!
The Travel NOW to the Thompson Okanagan - On Us contest really delivers. Snap and share a photo of a vacation to the region - whether a local looking to staycation or a visitor staying in the region, enter the contest and be in the running to win one of ten $1,000 cash prizes towards a 2024 trip. Full contest details here.
“‘Travel NOW to the Thompson Okanagan - On Us!’ is all about having fun, exploring, and supporting our local tourism businesses,” says TOTA CEO, Ellen Walker-Matthews. “We can’t wait to see British Columbians, Albertans, locals and our friends south of the border enjoying all the incredible experiences our region has to offer and we’re so sure visitors will love it - we want to help fund the adventure. ”
With so many awesome summer days ahead - the only hard part is choosing which adventure to have.
The Thompson Okanagan is a region composed of diverse landscapes, from tall mountains and rolling hills to roaring waterfalls, free-flowing rivers, peaceful lakes, a dry desert-like climate, and a temperate rainforest. There’s quaint and quirky villages, vibrant Indigenous communities, and urban centres brimming with summer sights, sounds, and flavours.
So much flavour!
Dig into local and farm-to-table dining that showcase the region's story and community from wineries and standalone eateries, to farmers’ markets, food trucks and DIY picnics in picturesque settings.
Contest Specifics
Explore & Win: Visit thompsonokanagan.com/on-us and dive into the many wonders of the Thompson Okanagan. Book an adventure and win fabulous prizes by sharing a date stamped photo from the region.
Stay Connected: Don’t miss out on exclusive offers and updates—sign up for community newsletters and follow along on @Thompson_Okanagan to stay in the loop.
*A few of the many regional destinations to discover:
Valemount: Where rugged beauty meets thrilling outdoor fun.
Clearwater: The gateway to breathtaking waterfalls and natural wonders.
Shuswap: Relax by serene lakes and enjoy a laid-back vibe.
Salmon Arm: Marvel at stunning landscapes and vibrant culture.
Vernon: A blend of lakes, mountains, and endless trails.
SilverStar: Hiking, biking and a cozy village atmosphere await.
Kelowna: Dive into a lively arts scene and top-notch vineyards.
West Kelowna: Enjoy picturesque lake views and premium wineries.
Penticton: Soak up the sun on beautiful beaches.
Naramata: Embrace small-town charm and exceptional wineries.
Oliver: Explore the “Wine Capital of Canada” and its award-winning vineyards.
Osoyoos: Discover the warmest climate in Canada and unique desert landscapes.
Don’t miss out! The contest runs from August 12, 2024 to September 30, 2024, with winners announced every five days for the cash prizes and on October 1st, 2024 for the regional prize. For all the details and to join the fun, visit ThompsonOkanagan.com/On-Us.
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About Thompson Okanagan Tourism Association:
The Thompson Okanagan Tourism Association (TOTA) is a not-for-profit society that represents a geographic area nestled in the Southern Interior of British Columbia, Canada. The region’s name is derived from two major geographic features: the Thompson River and Okanagan Lake. TOTA plays a support, leadership, and growth role in the tourism industry as a regional destination management organization. It aims to stimulate ongoing sustainable growth by embracing the value of tourism through community engagement, innovative leadership in promoting authentic experiences, and inspiring creative collaboration. Key initiatives include; Biosphere Certified Gold Destination, 7 Generations Pledge, and Glasgow Declaration on Climate Action in Tourism.
For more information about TOTA visit TOTABC.org, or visit the consumer facing website ThompsonOkanagan.com. Connect socially at @Thompson_Okanagan.
Media Contact:
Krista Lochhead
Hatch Comms
778.227.2396
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